Shaheed Sukhdev College of Business Studies(SSCBS) is a premier institution of the University of Delhi, Imparting path-breaking education in the fields of Management and Information Technology. SSCBS is also famous for its dynamic cultural environment and is thus celebrating this spirit through its annual cultural Fest- Crescendo'17. Crescendo'17 We like to call it the grandest fest of the DU calendar with star performers like Sunburn Campus, VH1 Super Sonic, Michael Prado, Benny Dayal, Falak Shabir, Akcent, Jal Band and Euphoria to boast of from its previous installments. The expected footfall is around 25,000+ and potential online and offline reach spans 3,50,000+. This year we are making it even bigger with star performers like Nucleya,Shaan, Benny Dayal and Raftaar with Miss India 2015 Aditi Arya and Big Boss contestant Nitibha Kaul as hosts .This year the venue is JLN Stadium which is one of the prime locations of Delhi. All these factors together make it the biggest cultural extravaganza in Delhi University.